
НЕПАРА is a Russian pop group founded on September 11, 2002, as a duet between Alexander Shoua and Victoria Talyshinskaya. Олег Некрасов served as the group's producer. The group quickly gained popularity thanks to their lyrical compositions, including hits such as "Другая причина" and "Плачь и смотри" In early 2020, Alexander Shoua acquired the rights to the "Непара" brand and the group's entire repertoire. НЕПАРА has made a significant contribution to the development of Russian pop music, becoming one of the most recognizable groups of its time.
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